SEO Automation & AI Agents
SEO automation and AI agents for the work you repeat.
Connect your SEO tools, automate recurring tasks, and give your team assistants that can help investigate findings and prepare the next steps. Indexwell builds and tests the setup, then shows your team how to use it.
Scoped project · Build, testing, and team handoff
Built around your SEO work
Pulling exports, comparing crawls, assembling reports, and turning findings into tickets can become a job of its own. We build workflows around those recurring tasks, using the tools and data your team already works with.
Each project starts with one defined use case. Here are some of the ways that can take shape.
Connected SEO investigation
Bring search, analytics, and crawl data into an assistant that helps your team investigate specific questions. Answers include source details and date ranges, so you can check the evidence and see where information is missing.
Technical change monitoring
Compare crawl results and flag changes that deserve attention. The workflow checks the pages and signals you care about, groups related findings, and brings the evidence into a queue your team can work through.
Recurring report preparation
Collect your reporting metrics, compare consistent periods, and prepare a draft in the format your team uses. Definitions and source details stay with the report, giving the person reviewing it a clear basis for the analysis.
Developer ticket preparation
Turn reviewed findings into draft implementation tasks with affected URLs, examples, expected behavior, and acceptance criteria. Your team checks the recommendations and decides which work moves forward.
From crawl changes to the next task
Your team has two completed crawls and wants to know what changed on important pages. We can build a process that compares those crawls and prepares the findings for review.
Start with comparable data
The workflow takes two crawls with comparable coverage, along with the pages and checks your team wants to track.
Find the relevant changes
It checks the differences against defined rules, groups related issues, and records the affected URLs and supporting details. Incomplete or failed data collection is flagged for investigation.
Prepare the next step
Your SEO lead receives a review queue with the evidence and draft explanations. They decide which findings need more investigation and which are ready to become implementation tasks.
How the engagement works
Choose the task
We look at how the work happens today, where the repetitive effort sits, and who uses the result. Together, we define the inputs, output, review steps, and what a successful result should look like.
Confirm the tools and scope
We check integrations, account access, data availability, and expected usage. We also establish where the workflow will run and who will operate it. You receive a scope, fixed project fee, and delivery schedule before the build begins.
Build the workflow
We configure the connections, processing steps, prompts, and output. Depending on the task, the build may use existing automation features, APIs, MCP connections, scripts, or an AI agent.
Test it with your data
We test representative examples against the agreed success criteria. That includes checking the supporting data, reviewing the output, and seeing what happens when information or a connection is unavailable.
Put it in your team’s hands
We walk through how to run the workflow, assess its output, and pause or adjust it. Your team receives the project materials and operating instructions, with the initial correction period and any continuing support clearly defined.
What you receive
A working setup
The integrations, processing logic, prompts, and configurations needed for the agreed task, with delivered code where applicable.
A documented workflow
The inputs, outputs, operating environment, review steps, and responsibilities for running it.
Test results and examples
Sample outputs, a record of what was checked, and the limitations your team needs to understand.
Training and handoff
A walkthrough with the people who will use the workflow, plus instructions for operating and maintaining it.
A defined project, with clear running costs
Your quote reflects the workflow, integrations, data volume, and level of customization. We agree the project fee and completion criteria before work begins.
The build includes setup, testing, documentation, training, and an agreed correction period. Software subscriptions, API and model usage, and hosting may carry separate costs. We identify those dependencies and usage assumptions during scoping.
Continuing maintenance, compatibility updates, and additional workflows can be arranged separately.
Built for the people doing the work
This service fits SEO, marketing, and web teams with a recurring task, accessible data, and someone who can assess the output and own the process.
Indexwell builds the internal SEO workflow. Your team supplies examples, business context, and feedback. Website changes stay with your developers, and your SEO lead retains the decisions that require their judgment.
We assess the result against practical measures such as preparation time, review effort, and output completeness. The goal is a process your team can use, understand, and maintain.
Questions before we start
Let's build a workflow your team can use.
Tell us which SEO task you want to improve, the tools involved, and what a useful result would look like. We'll work through the approach and put together a scope.